Four Hooks for Mover Direct Mail
Forty million Americans move every year. You can capture this eager, service-hungry audience with one or more of these four “hooks.” 1. Offer your potential clients an appropriate discount. New movers need cleaning supplies, fix-it services, a new automotive...
Three Do’s and Don’ts if You are Considering Direct Mail Marketing
Dear Millennials peeking at Snapchat and humming along to the Black Keys: Direct mail might seem like a dusty playground for Tyrannosaurus Rex, but it still has relevance. Yes, direct mail works—especially if you keep the 40/40/20 rule in mind. Forty percent of your...
How and when you should actually use direct mail?
William Shakespeare wrote, “Ripeness is all” in the fifth act of King Lear. Truly there is a “right” time to do most things. Direct mail is no different. Send your direct mail piece to the wrong demographic at the wrong time of year and you might spend good money and...If Your Direct Mail Marketing Isn’t Working, This Could Be Why
Your list, list broker, audience demographics, and ad content could all be culprits to an unsuccessful direct mail marketing campaign. This article gives great tips for creating urgency, reaching the right people and using tracking to help you continuously improve...
Recent News for Direct Mail From Plumb Marketing (Our Sister Company)
- Direct Mail Effectiveness Based on Generational Research
- Sealing the Deal: The Crucial Role of Real Estate Direct Mailers and Why Agents Should Embrace Them
- The Power of Home Services Direct Mail Campaigns and Their Ideal Target Audience
- The Art and Science of Direct Response: Small Business Strategies to Ignite Customer Action
- Mail Mastery: Unleashing the Power of Direct Mail for Small Businesses in the Digital Age
- Why Direct Mail About Politics Still Influences Millennials
- 7 Marketing Trends Every Small Business Needs to Know About in 2024
- 12 Successful Real Estate Direct Mail Examples You Need to Try In 2024
- 3 Effective Ways to Maximize Your Impact Before Election Day
- U.S. Postal Service Proposes New Prices for 2024