20 Steps to Marketing Success

by | | Customers, Direct Mail, Marketing

It’s time for you to take your marketing to the next level. It’s time to stop doing “ad hoc” marketing activities that miss more than hit. If you’re like most business people who struggle to get effective marketing in place and working...

Things to Look for in Marketing Firms

by | | Direct Mail, Marketing

Take Help From Experienced Marketing Firms To Resolve Your Marketing Issues Do you want your business to progress at an escalated speed? Have you tried different marketing techniques to attract more customers, but in vain? Are you seeking a solution to all your...

When Direct Mail Disappoints

by | | Direct Mail

Expectations are high, right along with the piles of direct mail pieces ready to go. But, results don’t measure up. What went wrong? According to an article published by jacobsclevenger.com, a digital direct marketing agency, it could be a lot. The article, entitled...

Print Still Has Its Place

by | | Direct Mail

Not as an alternative to digital, but as a partner Just as fuel injection engines require both air and fuel to operate properly, so do marketing programs need the right mix of elements to fire on all cylinders. Working in partnership, digital and print can create the...

Don’t Talk to Me That Way

by | | Direct Mail

Marketers and business owners who communicate the same marketing message and image to every type of prospect are making a critical mistake. If you’re doing lead generation this way, you’re likely turning off many would-be clients. The marketing message...